I’m noting this here so that I can revisit these bullet points in the future…

1. Define the problem or need of the users in the market
2. Present your team or yourself as the expert who can solve this problem
3. Present the solution from the users’ perspective
4. Show a growth chart: users, revenue, traffic
5. Vision: must be realistic and credible

Credit: Justin Kan (one of the heros on my list)